Last updated: 24 May 2026

Terms of Service

These Terms of Service (“Terms”) form a legal agreement between you and The Build Brain Ltd (“we”, “us”, “our”), a company registered in England and Wales, governing your use of the Influencr platform at influencr.co.uk (the “Service”). By accessing or using the Service you agree to be bound by these Terms.

1. Closed beta

The Service is currently in closed beta. Access is by invitation only. Features may change, break, or be removed without notice. We may end your access to the beta at any time. Nothing in the Service should be relied on for production-critical or revenue-critical workflows during the beta period.

1A. What the Service is — and is not

Influencr is a workspace that helps brands and creators run influencer campaigns: discovery, briefs, content review, scheduling, post-verification, and reporting. It is provided as software-as-a-service only. Specifically:

• We do not process payments between brands and creators. Brands settle fees with creators directly, off-platform, on whatever terms they agree between them.
• We are not a party to the brand–creator commercial relationship. The brief, agreed price, payment, intellectual-property licensing and any other commercial terms are between the brand and the creator.
• We do not hold creator funds in escrow, release funds on verification, act as an agent for either side, or guarantee performance by either side.
• Subscription fees that you pay us for access to the Service are processed by Paddle as our merchant of record (see section 7A) and are entirely separate from any commercial flows between you and other users of the Service.

Each user is responsible for their own tax, contract, and intellectual-property obligations in the brand–creator relationship.

2. Eligibility

You must be at least 18 years old and capable of forming a binding contract under the laws of England and Wales to use the Service.

3. Your account

• You are responsible for the accuracy of the information you provide.
• You are responsible for keeping your credentials confidential and for all activity that happens under your account.
• You must notify us promptly at the address below if you suspect unauthorised use.

4. Acceptable use

Your use of the Service is subject to our Acceptable Use Policy (the “AUP”), which is incorporated into these Terms by reference. The AUP prohibits, among other things, synthetic media depicting real people without consent (deepfakes / voice clones), sexually explicit content, IP-infringing material, misleading commercial conduct, illegal content, and platform abuse. Breach of the AUP is a material breach of these Terms and gives us the rights set out in section 8A below.

5. Content you submit

You retain all rights in the content you upload (briefs, creator submissions, messages, etc.). You grant us a worldwide, non-exclusive, royalty-free licence to host, store, process and display that content solely to the extent necessary to operate the Service for you and the other parties you authorise (e.g. the creators you invite to a campaign).

You warrant that you own or have all necessary rights, licences and consents in the content you upload — including any rights in music, footage, talent appearances, third-party logos, trade marks and any personal data contained in it — and that uploading the content to the Service and our processing of it does not infringe the intellectual property, privacy or other rights of any third party. You will indemnify us against any claim arising from a breach of this warranty.

We may process your content using AI features (for example, matching, brief compliance scoring and content review). We do not use your content to train third-party foundation models. Our processors' obligations are described in our Privacy Policy.

5A. Advertising-standards compliance (CAP Code / ASA)

Where you are a brand or creator using the Service in connection with content that will be published on a third-party platform (Instagram, TikTok, YouTube, etc.), you warrant that you will comply with the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (the “CAP Code”) and the rulings of the Advertising Standards Authority. In particular, where content is a paid partnership, advertorial, gift or other commercial relationship, the commercial intent must be made clear and upfront— for example with an unambiguous #ad at the start of the caption — in line with the ASA's current guidance on recognising ads in social media and influencer marketing. You will indemnify us against any complaint, ruling or action by the ASA, any platform or any other person arising from a breach of this clause.

Equivalent compliance applies where your activity reaches Australian audiences (ACMA rules and the AANA Code of Ethics) or South African audiences (ARB Code of Advertising Practice). You are responsible for identifying and complying with the rules of every jurisdiction your content reaches.

§5.3 Platform connections (creator side)

When you (the creator) connect an Instagram account to Influencr via the Instagram Login flow, you grant Influencr the three permissions enumerated in §3B of our Privacy Policy — instagram_business_basic, instagram_business_content_publish, and instagram_business_manage_insights — for the purposes described there. The same model applies to TikTok and YouTube connections, scoped to those platforms’ equivalent permissions.

Revocation is mutual: you can disconnect a platform from /creator/connections inside Influencr at any time, and you can revoke Influencr’s access from the platform’s own settings at any time. Either action invalidates the OAuth token; we mark the local token revoked within the next session and stop refreshing cached metadata.

§5.3A Brand-side platform authorisations

When you (a brand) connect Facebook Business Manager and your Instagram Business account via Facebook Login, you grant Influencr the eight permissions enumerated in §3C of our Privacy Policy for the purposes described there: branded-content partner management, Page-to-Instagram link verification, and collaboration-post reporting. You confirm that you have the authority (as an admin of the relevant Business Manager) to grant this access on the brand’s behalf.

Three of the permissions in §3C (instagram_business_basic on the brand side, instagram_business_manage_messages, and instagram_manage_comments) are required by the Meta use case shell Influencr applies under, but Influencr does not exercise them — see §3D of the Privacy Policy. Influencr does not read or send Instagram direct messages on your account, and does not moderate comments on your account.

§5.3B Revocation rights

Both creators and brands can revoke any platform authorisation at any time, with no notice period, by either route:

• Inside Influencr. Creators use /creator/connections; brand admins use the brand-side connections UI inside the brand workspace.
• On the platform itself. Remove Influencr’s access from Meta Business settings → Business Integrations (for Facebook / Instagram), or the equivalent “connected apps” surface on TikTok and YouTube.

Revocation immediately invalidates the OAuth token. Influencr marks the local token revoked within the next session and stops refreshing cached metadata; cached metadata is then queued for deletion per the retention rules in §8 of the Privacy Policy. Previously-published posts are unaffected by revocation — they remain on the platform under your account and can be removed there by you.

§5.4 Publishing licence (creator to Influencr)

By connecting an Instagram, TikTok, or YouTube account that supports content publishing and electing to publish a brand-approved deliverable via Influencr, you (the creator) grant Influencr a non-exclusive, revocable, limited licence to:

1. submit specific content (media and caption) you have explicitly approved by clicking “Publish” to the connected platform's content-publishing API on your behalf;
2. attach platform-native disclosure tags (e.g. Instagram's paid-partnership label) when configured by the brand at the campaign level;
3. retain a record of the publish action for audit and dispute purposes.

The licence is per-post: each Publish click is a separate authorisation. The licence is revocable: you may disconnect the platform at any time via /creator/connections, which immediately ends Influencr's ability to publish further posts (though previously-published posts remain on the platform — only the platform can remove them at your direction).

You remain the publisher of record. The post appears under your account, you are the author and content owner, and you are responsible for the legality of the content under your jurisdiction's laws. Influencr acts as a publishing tool, analogous to a scheduling tool (Buffer, Later) — the published content is yours, even though it transited our infrastructure.

6. Our intellectual property

The Service, its source code, design, the “Influencr” name and logo, and all related trademarks are owned by The Build Brain Ltd. Nothing in these Terms transfers any ownership in our intellectual property to you.

7. Fees

The Service is free of charge during the closed beta. We will give reasonable notice (and a separate set of paid-plan terms) before any feature becomes paid. You will not be billed without prior agreement.

7A. Merchant of record (paid plans)

When paid plans launch, all fees you pay to us are processed by Paddle.com Market Limited as our merchant of record. Paddle is responsible for collecting payment, charging the correct VAT or sales tax for your jurisdiction, issuing receipts and invoices, and remitting tax. Their seller terms apply to the payment transaction itself; ours (these Terms) apply to your use of the Service.

On your card or bank statement the line item will read “Paddle” (or a Paddle- operated descriptor) rather than “Influencr”.

7B. Refund policy

30-day money-back guarantee. No questions asked. If you are not satisfied with Influencr for any reason, email hello@influencr.co.uk within 30 days of your purchase and we will refund you in full.

All refunds are processed by Paddle, our merchant of record. For any post-purchase question — refunds, copy of an invoice or VAT receipt — you can also contact Paddle's buyer support directly at paddle.net.

7C. Subscription cancellation

You can cancel a paid subscription at any time from Settings → Manage plan, which takes you to Paddle's customer portal. Cancellation takes effect at the end of the current billing period and you keep access until that date.

7D. Disputes and chargebacks

If there is a problem with a payment — an unrecognised charge, a billing question, a request for a copy of an invoice — please contact us first at hello@influencr.co.uk so we can resolve it directly. We can almost always sort billing issues faster than your bank can.

If you raise a chargeback or dispute with your card issuer or bank, Paddle (as merchant of record) handles the dispute response on our behalf. Filing a chargeback without first contacting us may also result in your account being suspended pending the outcome.

8. Suspension and termination

We may suspend or terminate your access to the Service at any time if you breach these Terms, if we reasonably believe your use of the Service poses a risk to us or other users, or if required by law. You may stop using the Service at any time. Sections that by their nature should survive termination (e.g. intellectual-property, liability) will do so.

8A. Content removal and account action under the AUP

Where we become aware of content on the Service that we believe in good faith breaches the AUP, we may, in our sole discretion and without prior notice: remove or restrict the content; flag the submission for review; notify the affected parties; soft-suspend or hard-terminate the responsible account; retain a copy of the content and associated metadata for up to 90 days as evidence; and refer the matter to rights-holders, platforms, our payment processor, regulators or law-enforcement agencies where appropriate. We will provide a counter-notice and appeals route as set out in the AUP. Repeated breaches, or any breach involving the categories identified as serious in the AUP, will normally result in permanent termination.

9. Disclaimer of warranties

The Service is provided “as is” during the closed beta. To the maximum extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Service will be uninterrupted, secure, or error-free.

10. Limitation of liability

Nothing in these Terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot be limited or excluded under English law.

Subject to the above, our total aggregate liability to you arising out of or in connection with the Service or these Terms — whether in contract, tort (including negligence), for breach of statutory duty or otherwise — in any 12-month period is limited to the greater of (a) £100 (one hundred pounds sterling) or (b) the fees you have actually paid us under these Terms in the 12 months preceding the event giving rise to the claim.

Neither party is liable for any (a) loss of profits, (b) loss of revenue, (c) loss of business, (d) loss of anticipated savings, (e) loss of or damage to goodwill, (f) loss of data, or (g) indirect or consequential loss, in each case howsoever arising. The limitations and exclusions in this section are reasonable given the closed-beta nature of the Service, the absence of fees during the beta and the broad rights you have to stop using the Service at any time. They are intended to be enforceable to the maximum extent permitted by the Unfair Contract Terms Act 1977.

11. Indemnity

You agree to indemnify and hold us harmless from any claim, demand or expense (including reasonable legal costs) arising out of your breach of these Terms, your misuse of the Service, or your infringement of any third party's rights.

12. Changes to these Terms

We may amend these Terms from time to time. If we make material changes, we will email registered users at least 14 days before the changes take effect. Your continued use of the Service after the effective date constitutes acceptance of the amended Terms.

13. Governing law and jurisdiction

These Terms are governed by the laws of England and Wales. Any dispute arising out of or in connection with these Terms or the Service will be subject to the exclusive jurisdiction of the courts of England and Wales.

14. Entire agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and us regarding the Service and supersede any prior agreements.

15. Contact

The Build Brain Ltd, company number 15035752, registered in England and Wales. Registered office address available via our Companies House public record. Email: hello@influencr.co.uk.

Draft notice: These Terms have been prepared as best-practice boilerplate for a UK closed-beta SaaS. They are not a substitute for legal advice. We will have these Terms reviewed by a UK-qualified solicitor before opening the Service to public sign-up or accepting payment.